Milan Design Week – Turkish Stone

Milan Design Week - Turkish Stone
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Milan Design Week is always a serious moment for the interior design and fashion industry in general. Although we didn’t attend this year 2018 was clearly no exception. We would like to talk for a minute about a couple of things of note.  There is an interior design firm from the United States, where we have our sister company Marble Systems, that had a wonderful area that was called  “The Diner“. This is of course the Rockwell Group and the famous David Rockwell.  However, the primary thing to discuss today would be shape and form. We think it’s always appropriate for a stone quarry to be talking about shape and form. So the topic of this post is Milan Design Week – Turkish Stone.


The Rockwell production was aptly described by as such: ”Be it Edward Hopper or “Pulp Fiction,” generations of art and artists have delved into the concept of the American diner. From greasy spoons to menu font, everyone has an idea of what diners mean and can contain. Honoring this iconography, Rockwell Group and NYC-based design studio 2X4 have partnered to design a fully operational pop-up restaurant in Ventura Centrale at this year’s Milan Design Week. Conceived by Surface Magazine to celebrate their 25th anniversary, American design is expressed through four distinct (but well-known) diner styles echoing a road trip from east to west as you move from the front of the space to the back. The entry is a small, dark coffee and pie counter with swinging doors that seem to go to a kitchen behind, but in fact open to reveal next three regions, all connected by a central counter. The build-out is in a cave-shaped warehouse space underneath Milan’s central train station which required every last detail to be considered when converting it to the permanent-feeling diner that it is this week.”

Milan Design Week - Turkish Stone

The general concept of shape and form was addressed by the Japanese studio Nendo. Dezeen Magazine said that they “explored the relationship between people and objects with its exhibition, which featured unconventionally shaped hourglasses, flexible container lids and alternatives to the traditional zipper, asking whether objects can convey motion.” Here is how we enter the picture with our waterjet design capabilities.


On a personal note, many years ago as a much younger person, I spent a great deal of time in Milan. Mostly I was in a corporate apartment in the Hotel Manin where the essence of the design spirit of the city was all encompassing.  Tureks attempts  to offer this same spirit in all of our stone  collections. Thanks for reading.

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